• U.S. investors have withdrawn money from ESG funds for 10 consecutive quarters, according to Morningstar.
• The exodus is partly attributable to President Donald Trump's antipathy for policies tied to climate change and DEI initiatives, experts said. Higher interest rates have also posed a headwind.
• Demand for "environmental, social and governance" funds is here to stay, analysts argue. ESG enjoys support among certain states and investors, and stands to deliver higher long-term returns, they said.

Investors have continued to pull money from so-called in early 2025 amid an "intensifying" backlash fueled by President Trump's "anti-climate agenda" and his administration's policies targeting diversity, equity and inclusion initiatives, according to a new Morningstar .

Also known as socially responsible, sustainable, impact or values-based investing, "environmental, social and governance" funds let people invest according to certain values like or corporate diversity.

Investors withdrew $6.1 billion from ESG funds in the first three months of 2025, after yanking out $4.3 billion in Q4 2024, according to Morningstar.

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The exodus in Q1 marked the 10^th consecutive quarter of outflows.

"The continued loss of appetite among US investors for sustainable funds can be partly attributed to an anti-ESG backlash, which has intensified since the return of President Trump to the White House," according to the report.

As of the end of Q1, U.S. investors held $330 billion in ESG funds, about 10% of the global total.

Pushback against climate, DEI policies

Even before Trump took office, persistently high interest rates performance in segments of the ESG market, like clean energy and other "green" stocks, according to Morningstar. Higher borrowing costs burden the renewables sector because the projects can be capital-intensive.

But Trump added additional pressure.

Within days of his inauguration, Trump announced the U.S.  from the Paris agreement,  for electric vehicles,  more fossil-fuel production and  a "huge pushback" against DEI policies, Diana Iovanel, a senior markets economist at Capital Economics, wrote in a research  in March.

In late March, the Republican-led Securities and Exchange Commission  a climate-change  in court. There's also uncertainty about the fate of the , a historic climate change mitigation law signed by President Joe Biden.

Even before Trump's second term began, at least 18  had adopted "anti-ESG legislation," prompting some large asset managers to "pare back" their ESG efforts, Iovanel wrote.

Trump also signed an executive order to eliminate all DEI-related mandates and programs within the federal government, prompting major corporations like Walmart (), Lowe's () and Meta () to begin "scaling back their DEI commitments," Morningstar wrote.

Why Trump isn't 'game over' for ESG

Despite the headwinds, Trump's agenda "isn't 'game over' for ESG investing," Iovanel wrote.

Demand for ESG investments "is here to stay" even in the face of political pressure, she wrote.

For one, despite Republican antipathy for ESG investing, it also has ample support, Iovanel wrote. States such as California have implemented pro-ESG regulations, and surveys indicate most large asset managers (including ones in the U.S.) invest in ESG assets despite the apparent controversy, she wrote.

Demand among individual investors also appears relatively high, especially among younger investors, analysts said.

About 84% of individual investors in the U.S. are interested in sustainable investing, according to a 2024 Morgan Stanley . Roughly two thirds, 65%, of respondents said their interest had increased in the prior two years.

While critics , advocates say there's a strong investment thesis for ESG.

Specifically, they argue that ESG investing positions investors for higher long-term returns because companies that adopt such practices are poised to be more resilient, and therefore more successful, than peers.